LG UA77 Series TV UHD AI 4K Smart 50-Inch - 50UA7700PUB

LG 50UA7700PUB UA77 Series TV UHD AI 4K Smart 50-Inch

Bring Home 4K: An Incredible Watching Experience

Bring home 4K resolution in an impressive range of screen sizes with LG UHD TVs. Enjoy swift, easy browsing and tons of personalized recommendations including over 300 free LG channels.*

*Internet connection required; number of LG Channels subject to change.

Key Features

• Bring your favorite content to life in 4K resolution
• A thrilling watching experience powered by the Alpha 7 AI Processor Gen8
• LG’s Award winning Smart TV platform powered by webOS. Get easy access to streaming your favorite apps & more¹
• Get instant access to over 350 free channels with LG Channels¹
• Enjoy 5 years of platform updates for peace of mind¹
• HDR10 Pro delivers a dramatic visual experience
• Personalized Picture & Sound Wizard for a Customized Experience
• See it as the Director intended with FILMMAKER MODE™

Features

• Taking in the Views
  Everything you need to bring your favorite content to life with the power of 4K and the extras you crave.
• Get Wrapped Up in the Experience
  Enhanced brightness, improved sound, refined picture detail with 4K upscaling and Dynamic Tone Mapping. It all comes together for a thrilling watching experience powered by the Alpha 7 AI Processor Gen8.
• A Universe of Entertainment at Your Fingertips
  No matter which TV you choose, your LG TV makes it easier than ever to find what you need and more. Browse all your favorite streaming apps and more.¹
• Tons of Free Entertainment at your Fingertips
  Get instant access to over 350 free channels,¹ including movies, breaking news, sports and more. Discover and enjoy premium new entertainment with nothing more than an internet connection, app subscriptions not needed.
• Enjoy 5 Years of Platform Updates for Peace of Mind
  With LG’s Re:New Program enjoy new software updates and feature refreshes for up to 5 years. This ensures your TV's OS will be compatible with new feature updates and system refreshes.¹
• Powerful Colors that Pop
  HDR10 Pro delivers a dramatic visual experience and elevated picture quality by enhancing each color on your screen for a "wow" effect.
• Personalized Picture & Sound Wizard for a Customized...
  Set your personalized picture and audio settings. The Personalized Picture & Sound Wizard uses AI technology to analyze your favorite images and sound clips to create a personalized picture and audio experiences tailored for you.
• Just the Way they Intended
  Watch films just how the directors envisioned them with automatic preservation of the director’s original colors, settings and frame rates for a true at-home cinematic experience.
• Bring on the Game
  Experience real-time action with virtually no tearing from FreeSync™, VRR, GeForce NOW and Xbox Cloud Gaming.² Plus, the LG Game Optimizer, Game Dashboard get you and keep you in the action.
• TV Mirroring: Seamlessly Connect and Share
  Apple AirPlay 2 and Google Cast allows you to display the content from your smartphone, tablet, or computer directly onto your TV screen. Whether you're watching videos, playing games, or sharing photos, TV mirroring provides a larger, more immersive viewing experience.³

Footnotes:

• ¹ Internet connection and subscriptions to streaming services are required; number of LG Channels subject to change. Software update will automatically download. Consumers who disable “auto-update” will receive a pop-up notification to accept or deny software update.
• ² Subscription and compatible gaming controller are required.
• ³ Google is a trademark of Google LLC. Google Assistant is not available in certain languages and countries. Apple, the Apple logo and HomeKit are trademarks of Apple Inc., registered in the U.S. and other countries.