Refrigerator Water Filters
Free Shipping on Thousands of Products
Award-Winning Customer Service
Memorial Say Sale - Save Throughout The Site
Discontinued Product

Sony Cyber-Shot 16.1 Megapixel Silver Digital Camera - DSC-W730

Abt Model: DSCW730 | UPC Code: 027242862173
Roll over image to zoom in
This product is no longer available.

Product Details

Sony Cyber-Shot 16.1 Megapixel Silver Digital Camera, Model DSCW730

The amazingly easy-to-use camera that slips right in your pocket—with an 8x optical zoom, 16.1MP photos and beautifully-detailed HD videos. Pics stay clearer, even with shaky hands thanks to Optical SteadyShot™ image stabilization. Enhance your images with built-in effects that adjust skin tone and texture, or even whiten teeth.


  • 16.1 Megapixel Plus 8x Zoom
    A powerful 16.1 megapixel CCD image sensor helps you capture gorgeous images with superb contrast and clarity down to the finest detail. With 16.1 megapixels, you can create stunning, photo-quality prints up to A3+ (13x19”) size, or crop your images and still come away with high resolution shots. The 8x zoom Carl Zeiss® Vario Tessar lens helps you get much closer to your subjects
  • Optical SteadyShot™ image Stabilization with 2-way Active Mode
    Sony's Active Mode image stabilization gives you the freedom to shoot movies even while walking or running. 2-way Active Mode corrects for both vertical and horizontal motion
  • 720p MP4 HD Movie Mode
    In 720p MP4 movie mode the camera shoots 1280 x 720 high definition movies at 30 fps.¹ Create high quality movies with full use of optical zoom in files small enough to transfer to compatible PC or Mac® computer. Once transferred to your computer and connected to the internet, you can effortlessly upload your media to popular photo and video-sharing websites such as Photobucket® and YouTube™
  • Creative shooting with Picture and Beauty effects
    Picture Effect adds a new level of expression to photos, making ordinary landscapes and portraits come to life by heightening mood and emphasizing certain attributes. Beauty Effects allows edits to skin tones, skin smoothing, shine removal, eye widening, and teeth whitening. Beauty Effects can be combined to further enhance the image
  • Advanced Flash illuminates distant subjects
    Advanced Flash allows you to shoot bright, beautifully lit photos. The built in flash reaches farther resulting in brighter subjects in dimly lit rooms or outdoors in the evening
  • Intelligent Auto Mode
    Unlike traditional auto mode, Intelligent Auto (iAuto) mode thinks for you, recognizing scenes, lighting conditions, faces, and adjusts settings resulting in clear images, faces with natural skin tone and less blur. Take advantage of all the technology without leaving Auto mode. Kids on the playground, landscape shots, a beautiful flower or an indoor birthday party; all result in clear images without leaving auto mode
  • Sweep Panorama™ mode (up to 360°)
    Reach beyond the traditional wide angle lens, and capture more breathtaking shots with Sweep Panorama™ mode. Simply press the shutter button and sweep the camera in the desired direction and the camera continuously shoots at a high speed, then seamlessly stitches the images together with automatic position adjustment to create one stunning panoramic image. Available in wide and up to 360° full circle, the camera can take a variety of panoramic shots. Now capturing wide landscapes is as easy as press and sweep
  • Face Detection technology
    Face Detection technology detects up to eight individual faces and adjusts focus, exposure, and white balance to help deliver crisp, properly lit images of family and friends
  • Smile Shutter™ technology
    Smile Shutter™ technology captures a smile the moment it happens. Simply press the Smile Shutter™ button and the camera does the rest. You can also select adult and child priority and indicate the degree of Smile Detection sensitivity. Intelligent Scene Recognition can now be used together with Smile Shutter™ mode when the Intelligent Auto mode is on. This means that beautiful smiles can be captured with settings optimized for the particular scene, even in difficult conditions such as twilight and backlighting
  • 2.7” (230K dots) Clear Photo™ LCD display
    Generous 2.7” (230K dots) Clear Photo™ LCD display features sharp, natural color that makes it easy to compose shots, read menus, and view photos, even in bright sunlight



  • Camera Type: Compact zoom digital camera

Imaging Sensor

  • Imaging Sensor: 1/2.3" Super HAD CCD Sensor
  • Processor: BIONZ®
  • Pixel Gross: 16.4MP
  • Effective Picture Resolution: 16.1MP
  • Color Filter System: RGB primary color mosaic filters


  • Media Type: optional “Memory Stick Duo” (No movie recording), optional “Memory Stick PRO Duo” (Mark 2 only for movie recording), optional “Memory Stick PRO-HG Duo”, optional SD Memory Card (Class 4 or higher), optional SDHC Memory Card (Class 4 or higher), optional SDXC Memory Card (Class 4 or higher)
  • Still Image Mode: JPEG
  • Still Image Max Effective Resolution: Approx. 16.1 Megapixels
  • Still Image Size 16:9: 12M(4,608 x 2,592) / 2M(1,920 x 1,080)
  • Still Image Size 4:3: 16M(4,608 x 3,456) / 10M(3,648 x 2,736) / 5M(2,592 x 1,944) / 4M(2,304 x 1,728) /VGA
  • Panorama Still Image Size: 360 (11,520×1,080) / Wide(7,152 x 1,080/4,912 x 1,920) / Standard(4,912 x 1,080/3,424 x 1,920)
  • Video Format: MP4(AVC/H.264)
  • Video Mode: MP4:9M Fine(1,280×720/30fps) / 6M STD(1,280×720/30fps) / 3M VGA(640×480/30fps)
  • Audio Format: MP3
  • Microphone/Speaker: Mono/mono


  • Lens Type: Carl Zeiss® Vario-Tessar®
  • Aperture: f 3.3-6.3
  • Optical Zoom: 8x
  • Digital Zoom: 32x
  • Smart Zoom® Technology: 10M: Approx.10x / 5M: Approx.14x / VGA: Approx.57x / 2M: (16:9) Approx.19x
  • Focal Length (35mm equivalent): Still 16:9: 28-224mm / Movie 16:9: 28-224mm(SteadyShot Standard) 28-314mm(SteadyShot Active) / Still 4:3: 25-200mm /Movie 4:3: 34-272mm(SteadyShot Standard) 34-381(SteadyShot Active)
  • Lens Construction: 8 elements in 7 groups (including 5 aspheric elements)
  • Minimum Focus Distance: iAuto:AF(W:Approx..5cm(0.16 ft.) to Infinity, T:Approx.150cm(4.92 ft.) to Infinity) / Program Auto:AF(W:Approx..5cm(0.16 ft.) to Infinity, T:Approx.150cm(4.92 ft.) to Infinity)
  • Steady Shot Mode:Active: Yes

LCD Display

  • LCD Type: 2.7" Clear Photo™ LCD (230K dots)
  • Brightness Control: 5(Bright) / 4 / 3 / 2 / 1(Dark)
  • Grid Display: Yes (Off / On)

Focus Control

  • AF Modes: Multi Point AF / Center Weighted AF / Spot AF / Tracking Focus / Face Tracking Focus
  • AF Illuminator: Auto / Off

Exposure System

  • Metering Modes: Multi Pattern / Center Weighted / Spot
  • Exposure Compensation: Plus / Minus 2.0EV, 1 / 3EV step
  • Scene Mode(s): High Sensitivity / Soft snap / Soft Skin / Landscape / Night Portrait / Night Scene / Gourmet / Beach / Snow / Fireworks / Pet mode
  • D-Range Optimizer: Standard / Plus / Off
  • ISO: Auto / 80 / 100 / 200 / 400 / 800 / 1600 / 3200
  • White Balance Mode: Auto / Daylight / Cloudy / Fluorescent 1 (White Fluorescent Lighting) / Fluorescent 2 (Natural White Fluorescent Lighting) / Fluorescent 3 (Day White Fluorescent Lighting) / Incandescent / Flash / One Push, One Push Set

Drive System

  • Self-timer: Off / 10sec. / 2sec. / portrait1 / portrait2
  • Shutter Speeds: iAuto (2" - 1/1,600) / Program Auto (1" - 1/1,600)
  • Burst Mode: Approx 1 fps at 16.1MP (Maximum 100 shots)


  • Flash Modes: Auto / Flash On / Slow Synchro / Flash Off / Advanced Flash
  • Flash Coverage: ISO Auto: Approx.0.3m to 2.8m(11 7/8 in. to 9 ft. 2 1/4 in.)(W) / Approx.1.5m to 2 m(4 ft. 11 1/8 in. to 6 ft. 6 3/4 in.)(T), ISO3200: up to Approx.5.3 m(17 ft. 4 3/4 in.)(W) / Approx.3.3 m(11 ft. 10 in.)(T)


  • Red-Eye Reduction: Auto / On / Off
  • Erase/Protect: Erase: Single / Select / Date / Folder, Protect: Single / Select / Date / Folder
  • Power Save Mode: Standard / Max / Off


  • Sweep Panorama: Sweep Panorama / Sweep Panorama (360)
  • Face Detection: 8 Faces
  • Smile Shutter™ technology: Yes
  • Image Stabilization: Optical SteadyShot™ Image Stabilization with Active Mode
  • In-Camera Editing: Trimming / Unsharp Masking / Beauty Effect / Date view
  • Intelligent Auto: Yes
  • Shooting Tips: Yes
  • Tracking Focus: Off / Auto
  • Blink Detection: Yes
  • Priority Setting (for Face Detection): (Auto / Off / Child Priority / Adult Priority)
  • Picture Effects: Toy camera / Pop Color / Partial color / Soft High-key


  • Memory Card Slot: MS Duo and SD/SDHC/SDXC compatible
  • SD Output: Composite
  • USB Port(s): Multi (AV/USB), Hi-Speed USB (USB2.0)


  • Battery Type: LITHIUM ION NP-BN 3.6V
  • Battery Capacity: typical: 2.3Wh (630mAh), minimum: 2.2Wh (600mAh)
  • Power Consumption (in Operation): Approx. 1.2W
  • Power Requirements: AC 100V to 240V, 50/60 Hz, 70mAh

Approximate Dimensions:

  • Height: 2-1/8"
  • Width: 3-3/4"
  • Depth: 29/32"

Approximate Weight:

  • Unit: 3.7 oz
  • Shipping: 1 lbs

Warranty Information:

  • Manufacturer Warranty (authorized online retailer): One Year Parts and Labor
Downloadable Resources
Get Adobe Reader
Key Features
2.7 " Clear Photo LCD Display/ 8x Optical Zoom/ Optical SteadyShot Image Stabilization With 2-Way Active Mode/ 720p MP4 HD Movie Mode/ Intelligent Auto Mode/ Sweep Panorama Mode (Up To 360 Degrees)/ Face Detection Technology/ Smile Shutter Technology/ Silver Finish
More reasons to buy the Sony DSC-W730 from Abt Electronics
  • is an authorized dealer (Learn More).
  • The Sony DSC-W730 is Brand New.
  • The Sony DSC-W730 Ships in a Factory Sealed Box.
TypePoint and Shoot
Effective Pixels16.1 Megapixels
Records VideoYes
Records HD VideoYes
Height (inches)2.13
Width (inches)3.75
Depth (inches)0.9
Optical Zoom8x
Digital Zoom32x
Built-In FlashYes
Focal LengthStill 16:9: 28-224mm / Movie 16:9: 28-224mm(SteadyShot Standard) 28-314mm(SteadyShot Active) / Still 4:3: 25-200mm /Movie 4:3: 34-272mm(SteadyShot Standard) 34-381(SteadyShot Active)
Focus ModesHigh Sensitivity / Soft snap / Soft Skin / Landscape / Night Portrait / Night Scene / Gourmet / Beach / Snow / Fireworks / Pet mode
Image StabilizationYes
LCD Screen Size (inches)2.7
LCD TypeClear Photo LCD
Red-Eye ReductionYes
Self TimerYes
Self Timer DelayOff / 10sec. / 2sec. / portrait1 / portrait2
Shutter SpeediAuto (2" - 1/1,600) / Program Auto (1" - 1/1,600)
Storage MediaMS Duo and SD/SDHC/SDXC
Power SourceNP-BN
White BalanceAuto / Daylight / Cloudy / Fluorescent 1 (White Fluorescent Lighting) / Fluorescent 2 (Natural White Fluorescent Lighting) / Fluorescent 3 (Day White Fluorescent Lighting) / Incandescent / Flash / One Push, One Push Set


Check here if you only want to add the selected accessories
to the cart and click the "add to cart" button for this item.
sign up for our newsletter
Join Our Email List & Get $25 Off your next order of $250 or more.