New & Now: Samsung The Frame Pro

Samsung's The Frame TV is arguably the most popular art TV on the market, blending aesthetics and convenient TV viewing. Now, Samsung has released The Frame Pro, with the aesthetic-minded art display and stunning new picture quality; their newest launch is truly the best of both worlds. Let's check out all the upgrades The Frame Pro offers so you can determine if it's the right TV for you.
The Frame Pro's Matte Screen & Art Mode
While most TVs have a glossy screen, The Frame Pro's screen has a special texture that gives it a matte finish. The benefits are twofold: when you're displaying art with Art Mode, your chosen artwork truly looks like a framed painting. This matte finish also reduces glare when you're watching TV, making it easier to enjoy content at any time of day, even in full-sun environments. The TV comes with Samsung's slim fit wall mount, which enables flush, gallery-style hanging.
With Art Effect Mode, the TV can even optimize the brightness of the screen so the artwork looks its best. You'll get 30 free curated artworks per month through Samsung's Art Store, so you can change it up whenever you want; you can also pay for a subscription for access to even more options, with works from famous artists. There's also the option to display your own photos on the screen with the Samsung SmartThings app, so The Frame Pro can even function like a framed photo.

Quantum Matrix Technology Slim
If you were hoping for a big boost in picture quality on the now-iconic art TV, it's here. Compared to its predecessor, the Samsung The Frame Pro really steps it up. The Quantum Matrix Technology Slim mini-LED backlight system for better brightness, contrast and local dimming for better overall picture. The mini LEDs are at the bottom of the screen, so it's almost like a full-array panel. As a result, the picture is super crisp with vivid colors that pop. You'll really notice this improvement in picture quality watching content like nature or travel shows. The system is powered by Samsung's Gen3 AI processor, which is super powerful for better upscaling and sharper detail. Plus, the matte finish we discussed really helps the picture look its best in any light.
New Wireless Connectivity
To take The Frame Pro to the next level, Samsung has outfitted the TV with the Wireless One Connect Box. What does that mean? Besides having to plug your TV into the wall, there are no wires that have to go in or out of the TV; instead, the Wireless One Connect Box is where all your inputs plug in. There's way less cords on your wall, which is vital to getting the full functionality of an art TV. The box features four HDMI ports and two USB-A ports, along with Optical Audio, Ethernet, antenna input and ex-link connectivity, so you can enjoy a wireless look without sacrificing connectivity to media players or video game consoles. Bluetooth and Wi-Fi connectivity also let you enjoy wireless and smart features, like using streaming apps.
Gaming On The Frame Pro
If you game, you can still enjoy the stylish perks of The Frame Pro with lag-free gameplay. It supports 4K at 120Hz, and can support 4K at 144Hz if you're gaming with a compatible PC. Its Variable Refresh Rates with FreeSync Premium Pro offers minimal lagging, which is ideal for fast-paced games like first-person shooters. There's cloud gaming with Game Hub, too, thanks to its smart connectivity.
New Bezels
The Frame Pro can be customized to fit your home's aesthetics with its many bezel options. There are different colors and finishes so you can coordinate with picture frames on the wall, or choose something that stands out. Plus, you can change out the bezels at any time. Note that if you already have a bezel or frame from an old The Frame TV, they won't work on The Frame Pro; however, The Frame and The Frame Pro are both compatible with Samsung's new bezels.
Is The Frame Pro for You?
We think Samsung has taken into account the desire for great picture quality on any TV; while The Frame was always innovative in its design and art display, The Frame Pro has a noticeably improved picture. So if you're looking for a TV with solid picture quality that won't ruin the design aesthetic of your bedroom or living room, it's a great choice. Ready to upgrade? Come check out The Frame Pro at our store in Glenview, or order yours online with fast, free shipping. You can also speak with an Abt expert at 800-860-3577 if you want to know more about The Frame Pro or if you've never owned an art TV.