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Why Samsung, Sony, and LG pick this single-store, Illinois retailer to debut new products

Consumer electronics retailers around the country are always anxious for the launch of the latest technology so they can be among the first to offer the products to their eager customers. But why are leading brands such as Samsung, Sony and LG choosing to launch their newest must-haves at the single-store, family owned retailer Abt Electronics in Glenview, IL vs. the big-box retailers?

Over the last 77 years Abt has grown to become one of the nation's leading independent electronics appliance retailers and has a strong nationwide presence through its e-commerce site, and continue to diversify their product selection. Major vendors are constantly choosing this retailer to exclusively debut and stock their products.

Some notable products and events to mention include:

  • Only Chicago-area store to offer the bedding brand Carpe Diem and their $30,000 mattress
  • First retailer in the nation to host launch event with Samsung for their new 85" 4K Ultra HD TV
  • Hosted Sony VIP Event where the brand debuted their lineup of 4K Ultra HD TVs, including a 84", 65" and 55"

So why is this? Abt's Co-President, Jon Abt believes the following factors play a role:

  1. We are a single store with a great showroom and a wide array of products
  2. Manufacturers partner with us because we work hand-in-hand with them and they trust our knowledgeable sales staff to sell and represent their brand
  3. Abt's service orientated strategy allows customers to interact with the staff before, during and after a sale