SVS President Gary Yacoubian discusses how the SVS Prime Elevation speaker became the world's most versatile high-performance home theater speaker.

Immersive audio formats such as Dolby Atmos, DTS:X and Auro-3D are pushing the boundaries of home theater and music beyond a single plane of surround sound into the realm of height effects, where sound emanates from speakers above and all around. Learn about height effects speakers and why the Prime Elevation's direct radiating approach offers superior sonic impact and immersion compared to the ceiling bounce technique deployed by other Dolby Atmos height speakers.

You'll also understand all the ways SVS Prime Elevation can be used in a home theater surround sound system, including as a center channel, L/R mains, side or rear surround or LCR speaker and how the Multi-Angle Wall Bracket makes mounting on the wall or ceiling, simple and quick.